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Shoeflair Maiden

Designer Shoes To The Rescue

If you thought you could boost your fashion credentials by clutching the latest purse, pouch or holdall this season, think again. Everyone will be looking at your feet.

Miuccia Prada's musings may seem hard to believe. Bags have been the rescue package for many a designer brand - those unable to establish high-level sales of pricey clothing and unwilling to exchange credibility for cash through a diffusion line. The sheer usefulness of bags - not to mention their high visibility - ensures their appeal. "After all," concedes shoe designer Emma Hope, whose pony-skin sneakers have had their own it-moment, "you can't make such a show-off statement with shoes - you can't really put them on the table in a restaurant."

But there is more to the renewed appeal of the shoe than economics. "For women, shoes are still about fantasy and dressing up - shoes can make you feel something special in a way a bag really can't," suggests Michael Lewis, Kurt Geiger's head of design direction. "Shoes can give you a different persona.

If that is the case, women will be positively schizophrenic this season: the latest statement shoes are driving towards new extremes, both in terms of proportion - from vertiginous stilettos to hefty, exaggerated soles - and design, with vintage, cartoon, and ultra- stylised sculptural elements all featuring. "I think we're all just a bit bored of hearing about it-bags and at the luxury level there is renewed excitement about shoes, which are suddenly much more creative, individual and wacky," says the accessories designer Orla Kiely.

(Via dailyme.com)

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