We here at Shoeflair have always been fans of the timeless classics like the driver and ballerina flat that Tod's creates. With that said, we have always been a bit curious about the history of the company.
So, here is your Thursday morning history lesson:
Started by the Della Valle family in the 1920's, the family grew out of it's basement and expanded the workshop by turning it into a factory by Doro who also started manufacturing shoes for American department stores in the 1970s. The son of the owner, Diego, brought in innovative marketing strategies in the early 1980s, kept the handmade manufacturing process and went on to create brands named Tod's, Hogan and Fay.
To this very day, all Tod's and Hogan are handmade right in Italy very near the original workshop located in the Le Marche region. In a time where a surprising amount of Italian designers only assemble their shoes "in country", Tod's has stuck to tradition while creating timeless hand-made classics.
To see a nice tour of the entire Tod's Italian handmade shoemaking process, click here.
To shop the largest selection of discounted Tod's & Hogan online, click here.
